|
SMYRNA, GA, August 16, 2004—Janelle Lampp, acclaimed for her
design and color expertise, has been a consultant to the rug and
home textile industries for 18 years. The success of her work led
to the recent launch of her own
brand—JanelleStyle—which is currently licensed by
Colonial Mills, Inc., Jaipur Rugs and Homefires.
Lampp’s creations are
fueled by her extensive experience in sourcing, design, product
development, art direction and marketing. She holds a MBA and AAS
in Fashion Design from the Fashion Institute of Technology in New
York City and is often invited to speak at seminars and corporate
meetings as well as write for industry trade publications. Lampp
also shares her knowledge at the Surfaces Trade Show in Las Vegas
where she conducts an annual seminar on design, development and
trends in area and accent rugs.
As I worked with major
manufacturers, importers and retailers worldwide, I began to
develop a style that I wanted to brand as my own,” says
Lampp. “I believe in design that is fluid and practical yet
transitional enough to dress a casual and eclectic lifestyle. My work adheres to a decidedly female, not necessarily feminine, point
of view, avoiding the too traditional or wildly contemporary.
Although red plays a prominent role in my palette, I am equally at
ease with strong, saturated colors as with calmed washed
ones.”
The first licensee to sign
Lampp was Colonial Mills, Inc., quickly followed by Jaipur Rugs and
Homefires. The collections with each are unique, yet in keeping
with Lampp’s signature style. All licensees will be
showcasing her designs at the International Home Furnishings Market in High Point.
COLONIAL MILLS, INC. (CMI) – High Point Showroom: SAM G-1332
Simply Home™ is the exciting result of CMI’s
collaboration with Janelle Lampp. The collection embraces
Lampp’s bright playful style with unique braided rugs that
can be used in a variety of settings, from outdoor porches and patios to
bathrooms and kitchens.
Within the collection are six patterns: Boardwalk, Rally, Frame
It, Line Dance, Pinstripe Border andHopscotch. All are made from 100%
polypropylene and can be custom colored from a bank of 23 shades.
Size options are vast with shapes offered in oval, round, rectangle, square, octagon and runner. Suggested retail is $349 for a 6' x 9'.
JAIPUR RUGS – High Point Showroom: SAMS I-700
Jaipur Rugs launched its Transitions Collection of JanelleStyle rugs in April 2004 and continues to add to the line.
The newest member is Bookstacks—a colorful JanelleStyle design that teases the eye with its thoughtful use of
positive and negative space. Like all rugs in Jaipur’s
Transitions Collection, Bookstacks is hand-knotted of 100%
wool and offered in standard sizes of 5' x 8', 8' x
11' and 3' x 8' runner.
It can be custom colored from a palette of 125 shades and custom
sized up to 22' x 36'.
Suggested retail for a 5' x 8' is $895.
HOMEFIRES – High Point Showroom IHFC D-302
Homefires offers JanelleStyle rugs within its Homefires By
Design line. All are 100% wool handtufted from China and
offered in a variety of standard sizes. Fresh off the design table
are Red Stencil and Blue Stencil, which will be
showcased at the upcoming furniture market. These two-color rugs
feature an exquisite pattern of raised cut-pile yarns scrolling
over a neutral loop field. They come in 3'5" x
5'5", 5' x 8', and 8' x 11' sizes. Suggested retail is $499 for a
5' x 8'.
# # #
Janelle Lampp
2730 Gilbert Street
Smyrna, GA 30080
770-330-0019
janelle@janellestyle.com
www.janellestyle.com
|